It doesn’t matter whether you’re motivating a team, presenting to the board or recommending the lamb chops over the chili con carne, you need to be fully-connected.
Because when you are, people trust you, you make sense and you tug at their heart strings.
earn more, out-perform and get promoted faster than partly-connected people
they get better service in restaurants, at the doctors and over the phone
and get their messages presented, heard and understood by clients, colleagues, family and friends
…connect on three levels at the same time: Trust, Logic and Emotion
- Trust means people have confidence in you
- Logic means your ideas make sense and they believe you
- Emotion means you can capture their imagination and give a tug at the heart strings
Most people can connect on one of these levels. Some on two. Connecting on all three at the same time, is the hallmark of a truly great communicator.
“Training the New York SuperCops includes daily discussions on the works of Aristotle, George Orwell and Nicholas Boothman” – THE NEW YORKER
“Nicholas Boothman is truly inspirational” – THE ECONOMIST MAGAZINE
“Boothman is Dale Carnegie for a rushed era” – THE NEW YORK TIMES