In 2004, Professor Richard Wiseman, at the University of Hertfordshire in England, studied the beliefs and experiences of 4,500 lucky and unlucky people. He concluded that good fortune is not due to talent, hard work, good looks or intelligence – it’s a state of mind.

In studying the thought and action patterns of people who live productive, contented and apparently lucky lives for my next book, How to Make Great Things Happen with 10-second Bursts of Crazy Courage, and comparing them to people who consider themselves unlucky, we found seven underlying principles to this “good fortune” state of mind.

  1. Take control of your life. Lucky people have internal control – they take responsibility for their actions and decisions. Unlucky people have external control. They blame “powerful others” and fate (politicians, the union, the traffic, the weather, the economy, etc) for their circumstances
  2. Be open to chance events. Lucky people notice, and find ways to act upon, chance opportunities. Unlucky people avoid taking risks, preferring to remain in their comfort zones 
  3. Use positive, reinforcing self-talk. Lucky people know their strengths, know what they want, talk in the positive and tell themselves they are lucky. Unlucky people know what they don’t want
  4. Trust your gut. Lucky people rely on their intuition to find success. Unlucky people rely on logic 
  5. Practice non-judgment. Lucky people have a gift for turning bad luck into good luck by understanding how one thing always leads to another. This is called “flow”
  6. Know your purpose. We are all born uniquely equipped for something but most people don’t know what it is. Lucky people stay in flow and on track because they know their purpose
  7. Talk to lots of people and know how to fit in. Lucky people get out and get involved, face-to-face, with a wide group of positive people. They avoid negative and draining people

When volunteers from the unlucky group were coached on how to embody the “lucky principles,” the effects on their lives were astonishing. Some in a little as a week.

So, if you want good fortune, tell yourself you are lucky – and mean it. Act upon chance events, trust your gut, judge nothing, blame no-one and go seek out lots of people. Try it for 30 days.

When you find your levels of luck, self-esteem, physical well-being and confidence increase, please email us your story. We’ll put the best ten stories in How to Make Great Things Happen with 10-second Bursts of Crazy Courage.

Thank you in advance. Nick